Selects: How Black Friday Works
Josh Clark and Charles W. "Chuck" Bryant examine the origins, evolution, and current state of Black Friday in the United States. They trace how the day after Thanksgiving became associated with holiday shopping through department store parades, how the term "Black Friday" arose from Philadelphia police and transportation workers, and how retailers later reshaped its meaning into a profit narrative. The hosts discuss the economics of holiday retail, doorbuster tactics and their risks, violent and deadly crowd incidents, worker and scheduling issues around Thanksgiving openings, and counter-movements like Buy Nothing Day and China's Singles Day.
Dying Is Easy. Retail Is Hard. (Update)
This episode examines the troubled state of Macy's and the broader retail industry through conversations with Macy's CEO Tony Spring, retail veteran and academic Mark Cohen, and author-entrepreneur Jeff Kinney. Spring lays out his Bold New Chapter turnaround plan, including major store closures, real estate monetization, merchandise overhauls, and attempts to translate the marketing power of the Macy's Thanksgiving Day Parade into better in-store experiences. Cohen sharply criticizes Macy's past strategies and questions the viability of the turnaround, while Kinney offers a contrasting example of place-based, community-focused retail through his unprofitable but culturally influential independent bookstore and downtown redevelopment project in Plainville, Massachusetts.
Days of our Tariffs
Planet Money uses producer James Sneed's surprise tariff bill on a collectible Arthur toy to illustrate how modern tariffs hit individual consumers, including unexpected brokerage fees and customs processes. Trade lawyer Lenny Feldman explains how changes to the de minimis exemption and importer-of-record rules push more tariff and processing costs onto buyers, while economist Alberto Cavallo shows, using large-scale price data, that recent tariffs have raised imported-goods prices by about 6%, domestic-goods prices by about 3.5%, and overall inflation by roughly 0.7 percentage points. The episode concludes that U.S. consumers are clearly paying for tariffs, often in ways that are not visible at the time of purchase.
Buy now, pay dearly? (update)
Planet Money explores how buy now, pay later (BNPL) services work, why they have spread so quickly, and what risks they pose to consumers and the broader financial system. Through the story of college student Emilia Schmarzo and interviews with Federal Reserve researchers, the episode explains BNPL's business model, its appeal to merchants and younger shoppers, and the dangers of debt "stacking" when usage is not reported to credit bureaus. An update looks at how BNPL has expanded to everyday necessities, who is using it most, and how it may soon affect credit scores.
Crypto Pardon, Amazon Automation, and Reagan Tariff Ad
Kara Swisher and Scott Galloway discuss Kara's trip to Korea, plastic surgery culture among tech workers, and Donald Trump's tariff threats against Canada triggered by an Ontario ad using Ronald Reagan's anti-tariff speech. They analyze U.S.-China trade and the pending TikTok deal, Trump's pardon of Binance founder CZ and what it signals about corruption and crypto, Amazon's push to automate its warehouses with robots, and Trump's bailout of Argentina, framing these stories within a broader critique of speculative gambling economics and erosion of rule-of-law, before closing with reflections on sports betting and the war in Ukraine.
Nuts.com: Jeff Braverman. From Corner Store to Snacktime Powerhouse
Host Guy Raz interviews Jeff Braverman about how he transformed his family's small Newark Nut Company, founded in 1929, into the large e‑commerce brand Nuts.com. Jeff describes growing up in the store, his early experiments putting the business online, and eventually leaving a lucrative finance job to overhaul operations and focus on direct-to-consumer internet sales. He explains key inflection points, including aggressive use of Google Ads, quirky marketing stunts, a major rebrand to Nuts.com, navigating COVID-era challenges, and eventually transitioning from CEO to chairman while keeping the business family-owned.
Advice Line with Stacy Madison of Stacy's Pita Chips
In this Advice Line episode of How I Built This Lab, host Guy Raz and guest co-host Stacey Madison, founder of Stacey's Pita Chips, answer questions from three entrepreneurs about scaling personality-driven brands, positioning a little-known spirit, and reviving a heritage snack company. Stacey also briefly reflects on her own journey, including her pivot from a food cart to pita chips, burnout from a pandemic-hit energy bar business, and the importance of listening to customers. Callers include the founder of a fast-growing pizza steel and content brand, the co-founder of a Peruvian pisco label, and the fourth-generation leader of Stucky's pecan snacks seeking to modernize while honoring legacy.
Faherty Brand: Alex and Mike Faherty. How Jersey Shore + Manhattan Chic grew to 80 stores.
Twin brothers Mike and Alex Faherty describe how a high-school dream of blending surf culture with Manhattan-quality fashion became Faherty, a surf-inspired clothing brand with around 80 U.S. stores and roughly a quarter of a billion dollars in sales. They walk through their deliberate 12-year preparation period, early careers in fashion and finance, the decision to pursue a multi-channel model combining wholesale, e-commerce, and retail, and scrappy tactics like a mobile beach house store and a print catalog. The conversation covers cashflow struggles, a pivotal hero product, the impact of COVID on their business, rapid store expansion, family dynamics, and their desire to keep Faherty a long-term family-run brand.
The App That'll Be Bigger Than TikTok
The hosts discuss OpenAI's new Sora app for AI-generated video, exploring its onboarding flow, social mechanics, and why it may be more powerful than TikTok as a multiplayer AI experience. They broaden the conversation to AI as a super app (including ChatGPT's Pulse), concerns about OpenAI's growing power, and how AI will reshape content creation, education, therapy, and addiction support. The episode also covers the rise of micro sports betting and prediction markets, new businesses tackling gambling addiction with AI, and the extreme personal data logging practices of Shopify CEO Tobi Lütke alongside their own approaches to life-logging and memory capture with tools like Meta smart glasses.
Craigslist: Craig Newmark - The Forrest Gump of the Internet
Guy Raz interviews Craigslist founder Craig Newmark about how a simple email list for San Francisco tech and arts events in 1995 evolved into one of the world's most-used online classified sites. Newmark describes his socially awkward childhood, early work in computer science and the internet, the organic growth and minimalist philosophy behind Craigslist, his decision to hand over leadership to CEO Jim Buckmaster, and his later-life focus on philanthropy in journalism, veterans' support, and animal rescue. They also discuss the disputed impact of Craigslist on newspaper classified revenue and Newmark's belief that he was largely lucky and in the right place at the right time.
The Side Hustle King: 11 Easy Businesses Anyone Can Start
The hosts bring back their "side hustle king" guest Chris to share a series of concrete, small-business and side-hustle ideas ranging from seasonal porch pumpkin decorating and backyard sport courts to in-ground trampolines, male "dollhouse" building kits, liquidation arbitrage, and mobile fuel delivery. They discuss how these seemingly simple service and niche product ideas generate substantial revenue, how Chris validates demand with short-form content and paid ads, and how he structures operations with subcontractors and partners. Later, Chris describes his RV park investments, his interest in AI automation services for small businesses, and his plans for an AI-enabled QuickBooks competitor.
Poppi: Allison and Stephen Ellsworth. From Farmers Market Vinegar Drink to $2B Soda Sensation
Allison and Stephen Ellsworth describe how a homemade apple cider vinegar drink that helped Allison's health issues evolved into Mother Beverage and ultimately the prebiotic soda brand Poppy. They walk through bootstrapping production in their house, early traction at farmers markets and Whole Foods, a pivotal Shark Tank deal with investor Rohan Oza, a complete rebrand and shift to cans, and rapid growth fueled by Amazon, Shark Tank exposure, and TikTok. The episode concludes with their creation of a new "modern soda" category, Poppy's sale to Pepsi for nearly $2 billion, and reflections on building a generational brand as a married co‑founder team.