Ring doorbell

1 episode about this topic

How a $200 Doorbell Became a $4B Business

The hosts interview Ring founder Jamie Sibanoff about building the smart doorbell company, navigating a near-fatal lawsuit with ADT during acquisition negotiations, and ultimately selling to Amazon for $1.15 billion. Jamie explains his problem-first invention philosophy, hiring and leadership approach, and why he sees Ring as a mission-driven company focused on making neighborhoods safer. He also describes his 'snowball' method for developing ideas, his obsession with solving the global bug problem, and his long-term project revitalizing the small town of LaBelle, Missouri.

Nov 24, 2025 Business